TOP 12 web technologies in 2023

In the field of web technologies, there are many areas in the market in which you can learn. Main trends. For the correct choice of the sphere, it is important to take into account various preferences, to understand whether this or that direction will be in demand in a few years. Let’s try to understand the TOP 12 web technologies that will be relevant in 2023.

Progressive Web Apps

PWA is the main trend for 2023 in web development. Applications of this kind function as a website with the full functionality of a mobile program. Work is performed independently of the browser, interacting with the user as a “native” program.
As a consumer, there, and as a business owner, there are many benefits to using technology.

Main advantages of PWA development:

  • Reduce support and development costs.
  • Faster time to market.
  • Simple distribution.
  • Saving device memory.
  • High speed.
  • Offline mode.

Improved audience engagement, excellent conversion.
Maintenance and updates go smoothly.

Examples of using PWA and the result
There are several factors why it is important to take care of PWA in 2023. Ericsson predicted a 4.5 times increase in global mobile traffic in 2026 compared to 2019. This indicates a greater use of mobile devices by people to cover different needs. In addition, by 2026, more than 54% of all data transmission will be via 5G, which will create conditions for accelerating mobile services.
Ericsson is confident that 90% of operators will offer FWA service after a large-scale launch of 5G
Ericsson is confident that 90% of operators will offer FWA service after a large-scale launch of 5G

Working with PWA will help many companies to be competitive in today’s realities, and applications will be progressive.
PlanMyKids is a platform for booking children’s events with a quick launch and savings on app development
PlanMyKids is a platform for booking children’s events with a quick launch and savings on app development

An important part of PWA development is UX/UI design, able to emphasize the user experience. It is important to make innovative web applications as close as possible to native ones in terms of external parameters, with an intuitive UX and a beautiful interface.

Augmented Reality (WebAR)

Augmented Reality – the trend of 2022-2023, new opportunities. It is used in smartphones, educational and health care, games. According to Statista, by 2024 AR, VR and MR in the world will increase to $ 300 billion, which is 10 times more than current figures. Such technology will improve interaction with customers.

Great examples of brands that work with AR:

  • Amazon;
  • Sephora;
  • IKEA
  • MOSCOT.

Modern features are available directly on the site using a browser, which is why it was called WebAR. Main advantages for e-commerce:

  • Reduced service time.
  • The opportunity for the audience to try on the product before buying it.
  • Improvement of user experience.
  • Tangible online shopping.

The development helps to create a virtual hall, make an exhibition, and the client gets the experience of interacting in a real store. At Amazon, AR helps customers see how the furniture will look in the room, allowing them to choose any style and be sure of the correct purchase.

Shopify has added a solution that makes it possible to make a 3D model of a product so that the customer can see a realistic version of it before placing an order. AR/VR bridges the gap between the real and digital worlds, and in 2023 and the mass adoption of the technology, it will be possible to improve the quality of service.